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The Answer Report

Every Monday, the answers themselves.

Each week we ask ChatGPT, Perplexity and Google's AI answers every question on your list, 3 times each, and send you what they said. This is an example of the report. The practice and every figure in it are made up to show the format.

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Answer Report Example

An example dental practice, Kitchener

20 questions · 3 engines · 3 runs each

9 of 20questions where you are named
+3more than last week
31%of all answers name you
2practices named more often
Each cell: how many of 3 askings named or linked to the practice. Example data.
Question your customers askChatGPTPerplexityGoogle AINamed instead
Emergency dentist open Saturday in KitchenerCited 3/3Named 1/3Cited 3/3newPractice B
Best dentist in Kitchener for nervous patientsNamed 2/3Cited 2/3Not yetPractice A, Practice C
Dentist taking new patients in KitchenerCited 3/3newCited 3/3Named 1/3Practice A
Who does Invisalign in WaterlooNot yetNamed 1/3Not yetPractice A, Practice D

This week we added the Saturday hours to the site and the Google listing. Next: an Invisalign page with real case counts and prices, because two practices are named for it and this one is not.

How to read it

What each part means.

Cited
The answer links to your website or one of your own pages, such as your Google listing.
Named
The answer names your business but does not link to you.
Not yet
Your business is not in the answer.
3/3, 2/3, 1/3
How many of the 3 askings named or cited you. AI answers vary, so one asking is not enough.
Named instead
The other businesses the answers named for that question. Your real competition in AI answers, which is often not who you expect.
Questions where you are named
A question counts as named in a week when, on at least one engine we track, you are named or linked in at least 2 of the 3 times we ask it. This is the number the guarantee is measured on.
Share of answers
Of every answer to every question on every engine that week, how many named or cited you. It shows the trend between the weekly counts.
Check it yourself

Every line can be checked.

Open ChatGPT, Perplexity or Google and ask the question exactly as it appears in your report. You will not always get the same answer we did, because these engines vary from one asking to the next. That is why we ask 3 times and report the count. Over a few weeks your own spot checks and the report should tell the same story.

Ask about any line and we send you the full text of that answer, with its links. Nothing in the report is an estimate.

See your own first report: the free check runs the same questions.

We use analytics to understand which pages help, with PII redacted and session inputs masked. You can use our enquiry form with analytics turned off.